People analytics without the people data
Know what happens past the door.
Threshold turns the cameras you already have into the numbers you run a place by: how many people came in, how long they waited, which spaces they used. It counts people. It never identifies anyone.
Live simulation. Every dot is a person. None of them is anyone.
- Your camerasReads the recorder you already own
- Video stays putOnly counts leave the building
- No faces, everNothing that could identify a person
- 38 industriesEach in its own words and measures
What it answers
Three questions every place with a door keeps guessing at.
Are we staffed for the rush we actually have?
Traffic by the hour next to your schedule, with the hours you ran short and what they appear to have cost in missed sales.
Which spaces earn their keep?
How many people visit each exhibit, department, machine or room, and how long they stay. The ones nobody uses are named.
How full, and how long is the wait?
A live headcount against your posted limit and measured line waits, with alerts to the people who can act on them and a log for your records.
How it works
Your cameras already see it. Threshold counts it.
Drag the handle across the picture. On the left is what your camera records. On the right is everything Threshold keeps.
Your cameras and recorder
The ones already installed. Threshold only reads from them; nothing is changed.
The Threshold box
A small computer on your network. It turns each person into a point, counts, and discards every frame.
Your dashboard
Totals and durations, turned into dashboards, findings, alerts and reports for the people you invite.
The analytics
A whole day, in half a minute.
This is what a manager sees: today against a usual day, the limit, and the moment each alert and finding appeared. Drag the line to move through the day.
Alerts and findings appear here as the day goes on.
Sample figures, replayed. Yours come from your own doors.
Industries
One product. A different dashboard for every kind of place.
Pick a business. A museum watches galleries, a grocer watches lanes, a bar watches its limit. Each starts with its own measures, charts, findings and alerts.
All 38 industriesSample sites with simulated figures.
What you get
Numbers when you want them. Sentences when you don't.
A live dashboard
Who is inside, how long the line is, and how today compares with a usual one. On a desk, a phone or a screen in the lobby.
Findings in plain sentences
Threshold reads the numbers first and tells you what changed, where, and what it is likely costing.
Alerts you set
A limit passed, a wait too long, a room that should be empty. You set the thresholds; the right people hear about it.
Every space, ranked
Visits and time spent for each zone you mark, so the next move, renovation or lease is argued from a count.
Reports that arrive
Board packs, weekly store reviews and occupancy logs, sent on a schedule as a page to print or a spreadsheet.
Reports for outside parties
Send an exhibitor, tenant or sponsor the traffic for their space alone. You choose what each link shows and when it expires.
Privacy
We count and measure movement. We never identify anyone, and the system has no way to.
- No facesNo facial recognition, no stored face data, no biometric templates of any kind.
- No following people aroundNobody is linked from one camera to another, or from one visit to the next.
- No stored imagesVideo is processed where it is recorded and discarded. Only counts and durations are kept.
Start counting.
A demo walks through a site in your industry: the dashboard, the findings, the alerts and the reports.